Recently, the Guangdong Furniture Chamber of Commerce and the Guangdong Furniture Industry Research Institute jointly released the development status of the Guangdong furniture industry in 2011, and made an industry warning for the development of the Guangdong furniture industry in 2012. The industry statistics were completed with the support of the Guangdong Provincial Statistics Bureau, Guangzhou Customs and the relevant departments of the Guangdong Provincial Forestry Department, which will facilitate the strategic prediction and judgment of industry companies.
Professor Chen Shuihe, an expert consultant of the Guangdong Furniture Chamber of Commerce and the Guangdong Furniture Industry Research Institute, who is responsible for the statistical work, told reporters that the newly completed area of ​​the national security housing construction and the construction of new towns and new rural areas are good news for the furniture industry in 2012 However, the increase in total sales of the furniture industry and the sharp decline in profit margins are major challenges related to the industry found in the statistics.
According to statistics and estimates, the total production and sales of Guangdong furniture industry in 2011 was about 325.72 billion yuan; of which the total output value of enterprises above designated size was 130.288 billion yuan, an increase of 17.8% year-on-year.
In terms of exports, in 2011, Guangdong Province exported 14.93 billion US dollars of furniture and parts (general trade exports and processing trade exports), an increase of 10.4% over the previous year. Among them, the physical volume of wooden furniture exports was 69.229 million pieces, a decrease from the previous year. 1.39%. The main export destinations of Guangdong furniture are the United States and Western European countries. After the second half of last year, the United States and Western Europe and other countries were affected by the debt crisis. The country ’s purchasing power continued to decline. Accordingly, its demand for wooden furniture continued to decrease The growth of the province ’s wooden furniture exports has been hit hard. According to national customs statistics, since the second half of 2011, all major wooden furniture importing countries have reduced their imports. In the same period of the previous year, it decreased by 5.78%, and the import value was 3.368 billion US dollars, a year-on-year decrease of 0.67%.
In terms of imported furniture, with the development of the real estate industry, the continuous improvement of people's living standards and the impact of the continuous appreciation of the RMB exchange rate, the demand for wooden furniture in Guangdong continued to rise in 2011, and the amount of imported wooden furniture was 39,731,600 US dollars, compared with the previous year Over the same period increased by 7.91%.
Although the situation of furniture manufacturing and import and export in our province was better in 2011, both domestic sales and import and export enterprises were plagued by rising labor costs, raw material prices and exchange rates, and profit margins were greatly affected, especially some For export-oriented enterprises, the profit margin of some enterprises has dropped by more than 40% year-on-year.
The Guangdong Furniture Chamber of Commerce and the Guangdong Furniture Industry Research Institute issued an early warning to the industry that the industry will continue to face challenges such as the downward pressure on the domestic economy, the weak international economic recovery, the appreciation of the renminbi, and insufficient domestic consumer confidence in 2012. , Guangdong furniture manufacturing enterprises must further accelerate the pace of transformation and upgrading, and continue to implement the strategy of "seeking opportunities and advancing in danger" to enterprises, and increase transportation costs, labor costs, raw material prices, rising exchange rates and export orders The impact of the reduction is minimized, and new breakthroughs have been made in industry mergers and acquisitions and restructuring strategies and third- and fourth-tier market development strategies.
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