Recently, the reporter found through investigation: In Chengdu, from the inner ring road to the first ring road, from the second ring road to the third ring road, from the outer ring line to the suburbs, from north to south, from west to east, whether it is a small boutique store or a medium-sized store, It is also a super market and a home furnishing industry cluster base. Whether it is a local brand or a foreigner, you can see the home furnishing everywhere.
Quality converges into stores and drives into the fast lane
In 2000, with the signing of the first signing project of the China West Forum, Fusen Meimei settled in Chengdu, it was announced that Chengdu's home furnishing industry officially entered a new "big market era". So far, in 10 years, Chengdu's home furnishing industry has achieved leapfrog development. Nowadays, the home furnishing industry in Chengdu is constantly undergoing updates and upgrades from north to south, from west to east, from independent boutiques to medium-sized shopping malls, from super large-scale logistics centers to industrial cluster logistics bases.
At first, stores such as Bayi Furniture City and Taipingyuan Home Furnishing along the Red Pavilion set a city coordinate for Chengdu's home consumption. In 2007, as a foreign guest red star Macalline settled in Chengdu Red Pavilion, it promoted Chengdu The quality fusion of home stores.
In response to the development trend of Chengdu's home furnishing industry, industry insiders told reporters: "Since the successful investment and operation of Fusen · Mei Home in 2001, with the sign of Fu Sen · Mei Home, the operation of Chengdu Furnishing Store has been brought into a new fast development lane New building formats such as new building materials logistics bases and home furnishing industry clusters are all based on innovation. From the ten years from 2000 to 2010, it is really the ten years since the rise of Chengdu home furnishing stores. "
Brand enters the store to guide the brand new qualitative change
"Before 2007, Chengdu home furnishing stores were fighting for" block size "and scale. The only killer in the industry competition was the" price war. "All stores and merchants focused on quantity in sales promotion. With the entry of Red Star Macalline and IKEA After Chengdu, its brand-new business concept and quality service have made a big breakthrough in the "turbulent times." Industry insiders told reporters that the brand store in Chengdu has completely changed the quality-oriented service consciousness and business philosophy of the home furnishing industry, and also guided A new service model.
In addition, the new high-quality home life alliance in 2007, where Hundred Years Home Furnishing joined forces with B & Q, Teliwu and Suning Appliance, also provided a new direction for the developing Chengdu home furnishing industry. So far, three years have passed, and the store operation mode of Hundred Years Home Furnishing has also established a chief landmark of Chengnan Home Furnishing for Chengdu.
And now, from the floor to the bathroom, from the cabinet to the furniture, from the lamps to the ceiling, all areas have set off a comprehensive climax of promotion. The industry believes that the progress and development of the home store, whether it is "price war" or the improvement of home quality, are good things for consumers.
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